Evidence Africa can
act on.
Voicepoint Africa is an independent research company working across twelve sectors in 54 markets. We design and field the study, check it independently, and hand back numbers a board, a lender or a newsroom can publish, quote and defend.
// Commissioned research
Evidence for decisions that commit capital.
We design and field research across twelve sectors. Every study is built around a decision, and every figure carries its sample size, its fieldwork dates and its method.
Real estate
Demand, unit mix and pricing evidence for developers, land owners and their funders, before capital is committed.
What we measure →Banking
Customer, product and brand research for banks, SACCOs, insurers and fintechs operating in cash-and-mobile economies, including customer satisfaction (CSAT) and Net Promoter Score measurement.
What we measure →Telco and tech
Subscriber, tariff and network-experience research for operators, ISPs and digital platforms.
What we measure →FMCG and retail
Shopper, pricing and distribution research for consumer brands and the retailers that carry them.
What we measure →Hospitality
Guest, source-market and pricing research for hotels, lodges, destinations and tourism boards.
What we measure →Aviation
Route, passenger and service research for airlines, airports and transport operators.
What we measure →Governance
Service-delivery ratings, citizen consultation and policy testing for governments, agencies and county administrations.
What we measure →Agriculture
Farmer, input and value-chain research for agribusiness, processors and the programmes that fund them.
What we measure →Health
Patient, provider and access research for health systems, insurers, pharmaceutical companies and health programmes.
What we measure →Energy
Connection, tariff and willingness-to-pay research for utilities, off-grid providers and energy programmes.
What we measure →Development and NGO
Baseline, monitoring and impact evaluation for donors, implementing partners and foundations.
What we measure →Child protection
Prevalence, drivers and pathway research on the harms that reach African children: trafficking, child labour, sexual exploitation and early marriage.
What we measure →// Selected work
Studies we have run.
Loresho, Nairobi
A Nairobi residential developer
A mixed residential scheme combining apartments, villas and townhouses. The developer needed to settle the balance between the three formats before committing to a layout.
CAPI · Depth interviews · Comparable scheme audit
Kilimani, Nairobi
A Chinese development group
An apartment scheme in a dense, heavily supplied submarket. The question was which unit sizes and specification level would clear in a market where competing stock was already standing.
CAPI · Intercepts · Comparable scheme audit
Karen, Nairobi
A high-end residential estate
A premium gated estate where the buyer pool is small, hard to reach and unusually specific about specification. Conventional sampling does not work at this end of the market.
Depth interviews · CAPI · Referral sampling
// Public opinion polls
We also poll the public, and publish it.
Independent opinion polls on the questions that decide an election or shape a policy, published in full with the sample, the fieldwork window and the method attached. Choose a country to see what is open now.
// Representative by design
From the village baraza to the national stage.
Half the continent now carries a ballot box in its pocket. We use it to reach citizens most surveys never touch, from a rural elders’ council to a capital city, and we weight every sample so the result speaks for the population, not just the people who answered first.
// Method
How a Voicepoint study works.
Designed
Our researchers frame the question, define the sample and set the rules: one vote per person, the fieldwork window, the level of verification. Nothing is left to chance.
Fielded
The study goes live on a shareable link. A public countdown opens and closes the fieldwork automatically, so everyone answers within the same defined window.
Verified
Every response is checked on our servers and de-duplicated, with device, IP and rate-limit controls. Bad ballots are rejected before they reach the count.
Reported
You receive live tallies, percentages and regional breakdowns you can publish and defend, or hold under embargo until the study closes.
// Why the numbers can be trusted
Why the numbers hold up.
Integrity
One person, one vote
Every response is checked and de-duplicated on our servers, with device fingerprinting, IP monitoring and rate limits. Fieldwork opens and closes on our clock, never the respondent’s. The count cannot be stuffed.
Method
Sound by design
Defined samples, a fixed fieldwork window and results broken down by country, region and demographic. Every study is documented, so you and anyone who questions it can see how the number was reached.
Reach
The whole continent
A presidential race in Nigeria, a governor’s rating in Kenya, a brand study in Ghana. One field network, tuned for all 54 nations and the languages they answer in.
// Who we work for
Built for the people who must be sure.
Universities & think tanks
Rigorous data for academic and policy research.
Government & public bodies
Governance ratings, service delivery, public consultation.
NGOs & development
Baselines and public input you can take to a donor.
Media & brands
Headline numbers for the newsroom, market truth for the boardroom.
Start with the decision.
Boards, developers, banks, governments and donors bring us the decision they have to make. We design the study, field it independently and hand back evidence you can put your name to.
Request a scoping call →