Opinion polling and market research in Nigeria.
Voicepoint Africa is an independent public-opinion and market research company. Africa's largest economy and electorate, with 36 states and fiercely contested elections that demand reliable numbers. We design, field and verify studies in Nigeria and hand back numbers you can publish, quote and defend.
// What we do here
Our research services in Nigeria
Opinion & public polling in Nigeria
National and regional opinion polls that tell decision-makers what Nigeria's public actually thinks, weighted to reflect 36 states.
Political & election polling in Nigeria
Candidate preference, approval ratings and turnout, fielded and verified independently of any campaign, ready for Nigeria's next election.
Market & brand research in Nigeria
Awareness, usage, pricing and reputation studies for brands and agencies competing in Nigeria.
Public consultation & governance research in Nigeria
Service-delivery ratings and citizen consultation across 36 states, for government, agencies and NGOs working in Nigeria.
Why commission Voicepoint in Nigeria
Nigeria studies are run from our Nairobi, Cape Town and Dakar offices and regional field network. Every study is fielded independently, de-duplicated and time-gated, and weighted to represent Nigeria's population, in English. You get results you can defend, with the method documented alongside the number. See our methodology.
We also work in